Icons were built to work together while reflecting important distinctions in programs.
from parties for fundraising to in memoriam events, from scientific research to clinical trials
built to be adaptable and work in multiple formats
The icons are being used across programs and formats: collateral, educational materials, the website, and social media.
caregivers & survivors vs Survivor & Caregiver Network ... survivor stories vs share your story
The organization needed icons that represented related ideas and programs but remained distinct from one another.